Networking, like platform building, is kind of a big deal. It can also be super hard, but it is totally worth it. Being an author can be a lonely endeavor. You spend a lot of time by yourself writing and editing. Finding or starting your own community can take some of the solitary time out of it.
Start or join a group of authors in your genre. Join group promotions. Sign up for blog tours. Drop in and say hi to fellow authors. Support their work. There are a thousand different ways to network with others that don't force you to go miles and miles outside your comfort zone. Let's be honest though...it may be a little uncomfortable to begin if you're an introvert. But it does get easier.
And growing these relationships can be a huge help. Not only do you make new friends (and that's never a bad thing), but you also get an entire community of people who can help answer your questions when they arise. If you're struggling with marketing, for instance, you can ask what's working for others. If you need help spreading the word about a new release or a sale, you can ask for help.
Here's the thing though... this has to be a two way street. If you're always the one asking for help or for this or that, but aren't reciprocating, you're going to alienate people. I personally try to stick to the two for one rule. If I ask for one thing, I try to do two things for someone else.
And I don't sever ties just because someone doesn't reciprocate. I may scale back on how often I go out of my way to help that person, but I try very hard not to completely shut them out unless it's warranted. Why? Because no one owes me anything for being a friend and showing my support!
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